From advertising and touchdowns, to massive TV audiences and the always-hyped halftime concert, the Super Bowl® is the most-watched event on American television. On the field, in the stands, and behind the scenes, here are some of the key technologies and trademarks behind the National Football League’s marquee event.
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Structure: Trade association
Est. 2015 Revenue: $13 Billion (incl. teams)
Registered trademarks include: Super Bowl®, Super Sunday®, NFL®, AFC®”, “NFC®. The NFL also holds registration for images and logos and team names.
|Opened: July 17, 2014
Cost: $1.3 Billion
Owner: Santa Clara Stadium Authority
Environmental: Gold LEED certified
The Intellectual Property
Number: Des. 383,816 - H. Jay Spiegel
The GROUND ZERO(R)-1 has been used in every NFL game in the 21st century. Invented by a former Cornell University kicker, it's what to use when you want to kick a football out of the end zone on the fly!
Ticket validation system
US 9038896 B2 - Venuenext, Inc.
Venue Next, founded by 49ers owner Jed York, provides the stadium’s ticket reading system. Cameras, RFID and NFC elements help make event ticketing and validation a digitally secure experience.
Two-layer compression bandage system and methods of making and using the same
EP 2514397 A3 - Andover Healthcare, Inc.
A bandage and tape manufacturer of 35 years, Andover combined an elastic compression bandage with hydrophilic foam in a single product to help NFL players perform and recover faster.
West Coast Turf
The sod company that installed a new 75,000 square foot field for the game. The blend of hybrid Bermuda 419 over-seeded with perennial rye was grown in Livingston, CA.
Note: Super Bowl is a registered trademark of the National Football League. All other brand names, product names, or trademarks belong to their respective holders. No endorsement or relationship is implied.